When it came to Fast Foodies season 2, there was a ton to chew on and lots of ingredients to work with to serve up delectable paid social to the audience. 

Cheesy food puns aside, we relished (sorry) the opportunity to create fun, breezy, and colorful content for the popular series where celebrity chefs recreate a celebrity guest’s favorite fast food dish.

Careful to ensure that all content was tonally within truTV’s well-established social voice, our paid campaign was a celebration of all things Fast Foodies.

Whether featuring the food in all its glory, fun moments between the chefs and their guests, or engaging the audience with tantalizing polls, all content we made was fun, light, and… uh… easily digestible (sorry, we couldn’t help ourselves).