To draft off of the buzz from Harry Potter’s Hogwarts: Tournament of Houses, we partnered with Wizarding World to stoke Hogwarts house rivalries in a Christmas Edition digital companion quiz. 

Initially, casting a wide net, we encouraged Harry Potter fans and converts from Tournament of Houses to be sorted into their Hogwarts house and join the community online at WizardingWorld.com 

After currying community, we fostered friendly competition with specific assets, touting the skills and qualities of specific Hogwarts houses. We showcased weekly leaderboards to continually encourage players to seek bragging rights for their house. 

The competition closed on a celebratory note, touting the winning House and congratulating all participants.